Six Ways to Boost Your Pizza Business

As a public service to our pizzeria owners and those interested in the pizza business, we share the following:

Attending an industry trade show - even during an economic slowdown - can be the best investment you can make in your business. Some pizzerias are surviving and some are not, but only those who are taking the necessary action toward positive change will have the ability to compete and win.

Here are six ways to boost your pizza business.

1. Register to attend International Pizza Expo 2011.
2. Come ready to learn at more than 80 pizza-specific seminars and demonstrations.
3. Attend Beer & Bull Idea Exchanges for networking and sharing. You'll quickly learn that your problems are not unique and someone there just might have the solution you're seeking.
4. Pick up new menu and recipe ideas at the International Pizza Challenge and the numerous demonstrations planned.
5. Watch exhibitor product demonstrations and sample lots of great food.
6. Negotiate great deals on an exhibit show floor larger than four football fields.

27th Annual International Pizza Expo®

The World's Largest and Oldest Pizza Tradeshow!
Las Vegas Convention Center
March 1 - 3, 2011

There's still time to register and pre-registration fees are still in effect. Register online at http://www.pizzatoday.com/ and SAVE $10 or call our office at 800-489-8324, select Option 3 and register by phone.


Remember - You're not in it alone. Pizza Expo is All Pizza and It's All for You!

And I'll be attending.

I hope to see you there...

pizza all over the Pizza Expo,

Albert Grande
The Pizza Promoter
and the Owner of The Pizza Therapy Digital Store


Order some great Chicago Deep Dish pizza, right here:

Un'Americana In Italia, Part 1, Released

I am please to announce that Sky Dylan Robbins just completed her film:
Un'Americana In Italia

Here is what Sky said:

Hi Albert,

Hope all's well with you and your family.

Wanted to let you know that Un'Americana in Italia is finally complete - the premiere went well and I uploaded it to my site.

Thanks so much for all your past support, Albert. Amazing how passion and food connects people. When you have a chance, take a look and let me know what you think!

Have a great rest of your weekend!

Food love,
Sky

Thanks so much, Sky!

We can't wait to see what you have in store for the universe next!
We know you will do great things.

We loved it Sky!

Be well, Stay well, and Laugh as much as you can.

albert

And for more Italian cuisine I recommend, Mario's book:

How to Shuck an Oyster from pizzatherapy.com

Oysters are a wonderful seafood. You can enjoy them in so many different ways. You can put them right on the grill. They cook up nicely in their own little package. You can enjoy them fried, or in a sandwich. Use them in sauces and stir fries Oysters have a wide array of uses.

My favorite way to enjoy them is fresh and raw, right in the shell. The taste is almost indescribable. Wonderfully fresh with the taste of the ocean shining right through.

The problem with these bivalves is the difficulty in getting them out of their shell. You need to know how to shuck them.

If you are going to  open your own oysters, though you need the right tools. You need to have an oyster knife. The oyster knife needs to be made well with hardened steel. Accept no substitutes. You need a hardened steel oyster knife.

Here's what I recommend: Dexter-Russell 2-3/4-Inch Oyster Knife, Carbon Steel and Beechwood.

Here are the steps:

1. Place your oyster on a board, flat side up. (You don't want to loose any of the juice)
2. Wrap the oyster in a dish towel
3. Put your oyster knife into the hinge and twist.
4. Clean the top shell and use your knife to cut the oyster from the shell.
5. Enjoy the taste of freshness!

Listen and watch as Josh gives you an Oyster shucker demonstration.

Join me now as my friend, Josh shows you how to shuck an oyster. This can be done quickly but most importantly, safely.





And believe me the oysters were great!

"They came from Noank pond. Sweet and fresh, with just a hint of saltiness."

If you are ready to shuck your own oysters make sure you check out the Dexter-Russell 2-3/4-Inch Oyster Knife, Carbon Steel and Beechwood



















Oysters all Over the Planet,

Albert Grande
The Oyster Promoter
And Pizza Therapy Digital Store Owner